Jim Frazier

TEXAS BOY! I love love love this illustrator! Simple, sleek, texture, absurd,organic did i say simple? i love this guy check him out. I love his play on space / proximity. His illustrations feel like printmaking. I feel his hand in these works, i feel like now everything is so COMPUTER. check him out, you will see what i am saying.

round 7,8, 9 , 10

"The More You Know"...

... about clients history, their business, past projects, the better you can solve problems.
RELEVANT SOLUTIONS= more info. about client (politics, goals, agenda)

CLIENTS INTERNAL CHALLENGES:
-get client history
-make allies
-make sure "head honcho" person with veto power in involved from the start

OUTLINE the process
-explain process to masses
-make sure everyone gets the big picture
-list roles, responsibilities and get contact info
-assign day-to-day person, person that will guide the proj. through all stages

TIMELINE
1. find out client expectations
- what are the fixed variables?
2. separate true urgency from false urgency
-what has hard deadline?

AUDIENCE&CONTENT
1. identify&prioritize
-identify all possible audiences
-establish vitality and importance of each
2. requirements:
-emotional: how do you want your audience to respond emotionally?
-physical: physical content, physical interaction
3. organize content: the alphanumeric solution
-be prepared to help client think through context and copy
-provide "birds-eye-view

CONTENT ANALYSIS
-align design approach to clients long term goals
-look at previous versions of project

CONTENT STRATEGY
-goals clear?
-what needs to be achieved?
-define success
-identify assumptions

REVIEW CONTENT
-all pieces together?
-message on target?
-tone on target and specified?

CONCLUSION: knowing content...
-helps eliminate surprises
-design effective solutions
-be organized
-build client relationships
-stay engaged

UPDATING
-how often?
-can a non-designer do it?
-how will it be reproduced?

FORM FACTOR: cost? updating? hindering or helping?



STRUCTURAL OVERVIEW: site maps/page maps/ flow charts
SITE MAPS
-gives a visual outline of all the components and informational elements to a project
-used for web and interactive design site structure and navigational flow
-allows for organized discussion
-made before design process begins
-infinite possibilities for how it looks

WIREFRAMES "schematics"
-detailed guideline for layout (no details such as color, type, shape etc.)
-discover which element in the design are most and least important to determine focal point
-organizes: headers, sub-heads, intro paragraph, text, sidebars
-thorough
-free from extraneous graphic elements and details

LOVE IT!

so i am obsessed with this new color website! COLOURLOVERS. You type in a word and it brings up all these different color palettes. The best part is you can download them right into illustrator or photoshop! WHEW! check it out.

ROUND 3,5 &6

i don't know what happened to round 4. But here is round 3, 5 & 6. On round 5 i lost some stuff, you will see. Round 6 is getting close, timing is better and it is just about there. I am going to add a "mask" over specific areas as the vine grows, making it not so overwhelming and specifing on certain information. It should be sweet. I am really excited about it. I hope it turns out how i imagine it! Round 6 I would say is approx. 30 hours of work.

a brief overview on CREATIVE BRIEFS

A CREATIVE BRIEF IS:

a short document that outlines the procedures, goals and background of a project, so that everyone is on the same page. {GOALS, SAME PAGE, ACCURATE, COMPLETE UNDERSTANDING OF PROJ.} a plan. 

-1-10 pages

-single point of communication

-repository for the critical, practical and inspirational

-target marker

-echos key points 

-different versions for different people (more complex for diff. teams, i.e. contains client quirks)

CONTENT:

1. CLIENT INFO:

-business info. (address, name, accomplishments etc)

-client sector

-competitor sector

-intended audience

-business context

2. PROJECT INFO:

-project overview (1-2 sentences)

-key information and hierarchy (addresses issues, tone)

3. PROJECT GOALS/REQUIREMENTS:

-what is the problem?

-opportunities

-successes

-obstacles

-technology requirements

-creative requirements

-branding guidelines

-quirks/ dislikes

4. PROJECT LOGISTICS:

-deliverables (page count, document size, file type etc.)

-project team (key players, roles and responsibilities)

-key dates

-budget/ hours

5. USER PERSONA:

-formulated from common sense, research and overall project know-how

-identifies specific desires, personality attributes, needs, habits, capabilities, how person relates to project

-develop 3-5 personas

-creates empathy

motion day 2

well i think i am getting the hang of this. It is going to be the BIGGEST pain in the ass but it is worth the effort! so here is day two!

round I. Making things move

So this is my first time attempting to make stuff move. It really isn't that hard, and looks really sweet. If you have the patience check out the tutorial at www.creativecow.com.

Question for YOU from reading TWO

Information design has made our life more comprehensible in a society of "information overload". This being an election year, millions are headed to the polls. We all remember the Florida miscount that turned the tables of the 2000 presidential election. What do you suggest information designers such as ourselves can do to prevent this from ever happening again? For example, what "tools" could designers use to make information more clear to a wide variety of people?

To Suggest

To Suggest...
feminism
a sense of empowerment
art nouveau
the power of voice through history
change
soft yet powerful

Mood Board

BANKSY

"BANKSY"
an anonymous British graffiti artist. His stuff is beautiful. He has this way of representing 2-d drawing in 3-D manors. His stuff makes me laugh, makes me cry and kinda makes me want to draw all over walls. If you do yourself one favor this week...CHECK HIM OUT! BANKSY